Star Growth Management is seeking a talented and driven Marketing Manager to join their team in Nairobi. If you have a passion for marketing strategy, team leadership, and driving business growth, this could be the perfect opportunity for you! Join a dynamic team committed to creating innovative marketing strategies to help the company thrive.
About Star Growth Management
Star Growth Management is a leading organization in the marketing and business strategy field. With a track record of successfully developing and executing marketing strategies for various industries, Star Growth Management prides itself on fostering a collaborative and growth-driven work environment.
Job Description
As the Marketing Manager, your main responsibilities will include:
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Managing and Coordinating Marketing Activities: Oversee and coordinate all marketing, advertising, and promotional staff and activities.
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Conducting Market Research: Research market trends to determine the market requirements for current and future products.
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Competitor Analysis: Analyze customer research, current market conditions, and competitor information to stay ahead of industry trends.
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Marketing Plan Development: Develop and implement comprehensive marketing plans and projects for both new and existing products.
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Expanding Marketing Platforms: Expand the company’s marketing platforms, especially on social media, to reach a wider audience.
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Marketing Productivity Management: Monitor and manage the productivity of marketing campaigns and projects.
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Marketing Reporting: Regularly review and report on all marketing activity, providing insights on results and metrics.
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Budget Management: Oversee and determine the marketing budget, ensuring all activities are within the agreed budget.
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Return on Investment: Report on the return on investment (ROI) and key performance metrics for marketing campaigns.
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Pricing Strategy: Develop and manage an effective pricing strategy for products.
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Creating Marketing Presentations: Prepare and deliver presentations to internal and external stakeholders.
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Media and Advertising Liaison: Manage relationships with media and advertising agencies to promote brand visibility.
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Collaboration with Sales: Work closely with the sales department to align marketing efforts with sales goals.
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Industry Best Practices: Monitor and implement industry best practices to ensure top-tier marketing strategies.
Required Qualifications
To be considered for the Marketing Manager role, candidates must meet the following qualifications:
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A Business or Marketing-related degree or an equivalent professional qualification.
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Experience in developing and managing marketing strategies across different channels.
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Technical marketing skills and proven experience in customer and market research.
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Strong digital marketing skills, including social media management and paid advertising.
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Experience using marketing software applications for planning, tracking, and reporting.
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Solid understanding of product and industry knowledge, allowing for the creation of tailored strategies.
Key Competencies
The ideal candidate will also demonstrate the following key competencies:
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Excellent written and verbal communication skills to engage with teams and stakeholders.
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Strong collaborative skills and the ability to work effectively in a team environment.
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Formal presentation skills for presenting marketing strategies to key stakeholders.
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Exceptional organization and planning skills to manage multiple projects efficiently.
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Strategic and critical thinking skills to analyze market conditions and make data-driven decisions.
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Proficiency in data analysis and management to track campaign performance.
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Problem-solving skills to overcome challenges and obstacles in marketing projects.
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Ability to lead a team and demonstrate persuasiveness when required.
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Adaptability and creativity to approach marketing tasks with fresh ideas.
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Strong judgment and decision-making skills to prioritize marketing efforts.
Benefits and Compensation
Star Growth Management offers a competitive salary along with a comprehensive benefits package. In addition, there will be opportunities for career growth and development within the company.
How to Apply
If you’re a strategic thinker with a passion for marketing, apply now through the link below before the application deadline:
Apply Here
Application Deadline: 14th May, 2025
Take your career to the next level with Star Growth Management and join a company that values creativity, innovation, and growth!
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